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Who, better than the readers, can talk about a book? Th…
Category Archives: Press release
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Interview with Delphine Levêque, editorial director of …
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Interview of the authors with Paul French in the China-…
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“Les entrepreneurs et les chefs d’entrepris…
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In the highly uncertain world ahead, Western managers w…
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Paul-Henri Moinet’s analysis bounces off what San…
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Back to school will be full of surprises! And there are…
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Sandrine Zerbib, founder of Full Jet, and co-author of …
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Even before the conflict in the Ukraine, the world had entered a new era of uncertainty. Covid 19
disruptions merely added to climate change challenges, a new geopolitical situation with the rise of China
and rapid digitization. This powerful combination of factors of uncertainty is putting increasing strain on
traditional business operating models.
Dragon Tactics, written by 2 China veterans – Aldo Spaanjaars and Sandrine Zerbib, makes the case that
Chinese entrepreneurs have only known uncertainty.
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In Dragon Tactics, Aldo Spaanjaars and Sandrine Zerbib make a compelling case, that in a rapidly digitising and increasingly uncertain and unpredictable global business environment, there is much to learn from successful Chinese entrepreneurs.